Today is International Day of Older Persons. I must admit, I have never heard of this day before and I can't figure out why. It seems to me that if Hallmark has huge sections of cards for Mothers Day and Fathers Day and Grandparents Day and Bosses Day they are missing a big opportunity here. I mean everyone is an older person compared to someone else. Some of us are older older people but still this seems like a mass market to me. Insult cards - HaHa, you're older than me. Loving cards - I love you even though you're older than me, Religious cards - Is it true? You're older than Methuselah? You get the idea. For now I guess we'll just have to create our own cards.
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